Friday, December 23, 2005

Nielsen//NetRatings

Fastest growing websites year-over-year

Nielsen//NetRatings announced the fastest growing Web sites among the top 10 Web brands for November 2005. Apple ranked No. 1 according to year-over-year growth in November 2005, climbing 57% over November last year, Driven largely by the popularity of the iTunes music service and software. Google and Amazon also saw significant year-over-year increases, growing 29% and 16%, respectively. Longtime leader Yahoo attracted the largest unique audience, garnering nearly 104 million unique visitors during the month, and growing 10% year-over-year. "Among the top Web brands, fierce competition for share of online visitors continues to be a catalyst for the launch of new products and features," said Gerry Davidson, senior media analyst, Nielsen//NetRatings. "These additions appear to be spearheading much of the top Web brand growth, because they keep visitors interested and engaged," he continued.

Comparing all sites with at least 1 million visitors in November, the
PhotoBucket photo-sharing site saw the largest growth — a 16-fold increase to 15.6 million visitors, from 983,000 last year. Social networking sites MySpace and Facebook had the second- and third-highest growth, respectively. Wikipedia, an encyclopedia that lets volunteers add and change entries regardless of their expertise, was ninth on the list, nearly quadrupling its traffic. Link: Nielsen//NetRatings Full Report

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